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Curriculum
The curriculum for the BBA in Marketing and Logistics has been carefully designed to give a well-balanced study load each year. Students are given a wide selection of electives according to their interest.Year 1 – Freshman Level | |||
Courses | Credits | Courses | Credits |
Principles of Management | 3 | Accounting I | 3 |
Economics I | 3 | Marketing Management | 3 |
Basic Commercial Design I | 3 | Economics Ⅱ | 3 |
Community Service I | 0 | Community Service II | 0 |
MDU seminar I | 1 | MDU seminar II | 1 |
Reading and Writing | 3 | Literature and Culture | 3 |
Basic Swimming | 1 | Recreation Sports and Health Promotion | 1 |
Major Elective 1 | 3 | Major Elective 3 | 3 |
Major Elective 2 | 3 | Major Elective 4 | 3 |
Total | 20 | Total | 20 |
Year 2 – Sophomore Level | |||
Courses | Credits | Courses | Credits |
Statistics I | 3 | Statistics Ⅱ | 3 |
Logistics Management | 3 | Cost Management | 3 |
Introduction to E-Commerce | 3 | Faculty Designation | 3 |
English Listening and Speaking | 3 | Recreation Sports and Health Promotion | 1 |
Recreation Sports and Health Promotion | 1 | Major Elective 7 | 3 |
Major Elective 5 | 3 | Major Elective 8 | 3 |
Major Elective 6 | 3 | ||
Total | 19 | Total | 16 |
Year 3 – Junior Level | |||
Courses | Credits | Courses | Credits |
Internship 1 | 9 | Internship 2 | 9 |
Year 4 – Senior Level | |||
Courses | Credits | Courses | Credits |
Independent Study I | 3 | Independent Study II | 3 |
English Elective | 3 | Marketing Planning Practice | 3 |
International Perspective | 3 | Information Literacy | 3 |
Artistic Aesthetics | 3 | Civil Society | 3 |
Major Elective 9 | 3 | Natural Sciences | 3 |
Major Elective 10 | 3 | Major Elective 11 | 3 |
Total | 18 | Total | 18 |
Available Electives | |||
3 | 3 | ||